Pink Ladies Breast Cancer Foundation

About Us

For Carolyn Stash, life has been filled with unexpected twists and turns, all of which have led her to the water. Carolyn created Atlastrax in 2014, a worldwide boat and asset satellite tracking company after identifying a need to track boats for safety and theft. In order to get her new woman-owned business off the ground, while working full time, she began volunteering at local tournaments, setting up booths to advertise her product, and started selling trackers one at a time.

In 2018, at the age of 53, when she could finally dedicate all of her time to Atlastax and exciting new tournaments loomed on the horizon, Carolyn’s life changed drastically. Before an October tournament to support breast cancer, she had noticed a lump in her breast. On Oct. 14, 2018, she went in for a checkup and was told the news no one wants to hear: “you have breast cancer.” Carolyn had surgery right away, and her prognosis is getting better every day. During the times she couldn’t run her business, the fishing community stepped up to the plate and helped her. 

Now, Carolyn gives back to the same community who supported her in her time of need. Carolyn founded the Pink Ladies, a tournament fishing team comprised of inspirational women who have one way or another had their lives changed by breast cancer. Now, she and her crew spend their days running their individual businesses and fishing for awareness. “We want to let people know we’re breast cancer survivors and if you’re going through this too or know someone who is diagnosed, we want to help share our stories.”

Carolyn Stash – Survivor and Inspirer